The growing popularity of social media in the modern world has had an inevitable effect on the tourism industry. An enhancement of this has been registered during the year, a year heavily affected by ...
As content marketing becomes an increasingly common discipline in the tourism industry, a content strategy is often referred to as the first step in the content marketing process, much like for an adv ...
For inbound tour operators, storytelling is a great content marketing option. It makes tour operators closer to users. It also naturally binds to the offer of the travel and destination services, leve ...
What are the first steps in the design and management of and Inbound Marketing strategy for tour operators? The first step corresponds to the day-to-day dreaming of the user, who surfs and looks for r ...
We are already over the mid-2017, it is therefore time to begin planning next year's digital marketing strategy. If you work in as marketer for tourism industry customers, you should already be prepar ...
